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One of the benefits of my profession is the unusual access my work gives me to the lives of others. The people who hire The Edge invite my crews into their corporate culture. They share their goals in front of our cameras, celebrate their successes, articulate their business processes, and demonstrate the creativity and synergy of their teams. It’s a…

Developing your business message for a new medium can seem daunting at first. I remember how strange it felt to write my first Twitter message, restricted to just 140 characters. It was almost embarrassing to refer to my message as a “tweet.” As professional communicators, we are all learning to adapt our style to social media. These interactive environments require…

Video webcasting can be an exciting option for delivering a live event to your desired audience. The Edge Communications recently took its video webcasting production services on location at the "Let's Talk Hockey" fundraiser in Calgary. *     *     *     *     * Related Post: Click here for an introduction to video webcasting services…

Changes in technology have given an individual the ability to make business video at the cost of synergy, one of the most valuable tools in creating video that rises above the clutter. If the term is used in a business application, synergy means that teamwork will produce an overall better result than if each person within the group were working…

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